Cookies Policy

7. Embedded Third-Party Content

Our website may contain embedded content and integrations from third parties including:

·         Google;

·         YouTube;

·         LinkedIn;

·         Meta/Facebook;

·         Microsoft Clarity;

·         Bing;

·         Intercom;

·         Cloudflare.

These third parties may independently place cookies and process personal data in accordance with their own privacy and cookie policies.

Animal Trust does not control third-party cookies once users interact with external services.

Users should review the Cookie Policy and Privacy Notice of those providers.

8. International Data Transfers

Some third-party providers may process data outside the United Kingdom.

Where international transfers occur, we seek to ensure appropriate safeguards are implemented, including:

·         adequacy regulations;

·         International Data Transfer Agreements (IDTAs);

·         UK Addendum to EU Standard Contractual Clauses;

·         contractual security obligations;

·         vendor due diligence assessments.

Animal Trust periodically reviews whether international transfer safeguards used by third-party providers remain legally valid and operationally effective.

9. Consent Management

When you first visit our website, you will be presented with a cookie banner allowing you to:

·         accept all cookies;

·         reject non-essential cookies;

·         customise preferences by category.

Users can subsequently:

·         modify consent settings;

·         withdraw consent;

·         re-enable categories;

·         delete stored cookies.

Animal Trust does not use pre-ticked boxes or implied consent mechanisms for non-essential cookies.

Non-essential cookies and similar technologies are blocked by default unless and until valid consent is provided.

Users can reject non-essential cookies using mechanisms equivalent in visibility and accessibility to the option to accept them.

Where technically feasible, Animal Trust implements consent controls designed to prevent non-essential scripts, tags, pixels, and third-party technologies from loading prior to consent.

Consent records may be retained to demonstrate legal compliance.

Consent withdrawal does not affect processing already undertaken lawfully before withdrawal.

10. Browser Controls

Most browsers allow users to:

·         block cookies;

·         delete cookies;

·         clear browsing data;

·         disable third-party cookies;

·         manage tracking permissions.

Blocking strictly necessary cookies may affect website functionality.

Useful browser guidance can be found at:

·         Google Chrome

·         Microsoft Edge

·         Mozilla Firefox

·         Apple Safari

11. Behavioural Analytics and Session Recording

We may use behavioural analytics technologies including:

·         click tracking;

·         scroll tracking;

·         session replay;

·         mouse movement analysis;

·         user interaction monitoring;

·         device and browser diagnostics.

These technologies help identify:

·         usability issues;

·         technical faults;

·         accessibility barriers;

·         user journey improvements.

Where legally required, these technologies are activated only after consent has been obtained.

We take steps to minimise unnecessary collection of personal data through such technologies.

Where session replay or behavioural analytics technologies are used, Animal Trust seeks to apply masking, suppression, filtering, or exclusion measures to reduce the risk of capturing unnecessary personal data or sensitive information.

12. Data Retention

Cookie retention periods vary depending on the purpose of the cookie.

Retention periods are identified within the cookie tables above.

Except for strictly necessary cookies, Animal Trust seeks to ensure cookies do not remain active longer than reasonably necessary.

Consent records may be retained separately for compliance and audit purposes.

13. Your Data Protection Rights

Depending on applicable law, users may have rights including:

·         the right to be informed;

·         the right of access;

·         the right to rectification;

·         the right to erasure;

·         the right to restrict processing;

·         the right to object;

·         the right to data portability;

·         rights relating to automated decision-making.

Users may also lodge complaints with the UK Information Commissioner’s Office.

ICO website: https://ico.org.uk

14. Security Measures

Animal Trust implements technical and organisational measures designed to protect information collected through cookies and related technologies.

These measures may include:

·         encryption;

·         access controls;

·         vendor assessments;

·         security monitoring;

·         vulnerability management;

·         secure hosting;

·         logging and audit controls.

Animal Trust does not knowingly use non-essential cookies to profile children or deliver behavioural advertising to children.

Animal Trust seeks to minimise the collection of information through cookies and tracking technologies that could unnecessarily identify or profile users.

Sensitive form fields and protected account areas are excluded from session replay and behavioural analytics technologies where reasonably practicable.

15. Policy Governance and Review

This policy is reviewed periodically to ensure:

·         legal compliance;

·         accuracy of cookie inventories;

·         alignment with operational practices;

·         ongoing vendor compliance.

Technology teams within Animal Trust CIC are responsible for notifying the Director of Quality and Digital before implementing new cookies or tracking technologies.

16. Changes to This Policy

We may update this Cookie Policy from time to time to reflect:

·         legal developments;

·         regulatory guidance;

·         technology changes;

·         operational changes;

·         updates to website functionality.

The latest version will always be published on this page.

17. Contact Details

If you have any questions regarding this Cookie Policy or our use of cookies, please contact:

Data Protection Team
Animal Trust
Email: [email protected]